The french website Photorend interviewed Yosuke Yamane, Director of Imaging Business Division at Panasonic:

Panasonic has 10% market share in the $3,000 camera segment:
These three models are offered at more than € 3,000, which has enabled us to obtain more than 10% of the market for full-size mirrorless (for the range of devices over € 3,000). It is in line with expectations and we are satisfied with the results.

Best selling S cameras:
among our three models, the S1 is the one that sells the most (in terms of quantity), because its price is affordable. However, S1H sales are higher than expected due to its significant appeal to the video and film industry. The S1R sells less than the S1, but allows us to mark our intentions for the industry, especially for professional photographers. Rather than chasing numbers, we would like to convey the message of our determination in the development of photography.

2020 market forecast:
The full-size hybrid market will experience greater growth this year. Compact or SLR cameras will be on the decline.

MFT and FF:
There are two categories of users: one who appreciates mobility and the other who wants to have the best photo and video quality. These people are divided between the Micro 4/3 and the full format. The Micro 4/3 is still a very important format for us and we must continue to promote it for now.
The basic requirements of a camera for a photographer are its small size, lightness and mobility. These needs will not go away for camera users and we are trying to strengthen our advantage in the global market. For this purpose, we want to energize the Micro 4/3 as much as possible.
Regarding size, if a full-frame hybrid camera is smaller, combined with a lens, the total size remains large. On the other hand, the Micro 4/3 allows lenses and a whole much more compact than in full format. We will improve the functions and the quality of our Micro 4/3 ecosystem, please wait for future developments.

More affordable full-format device:
we would like to expand the product line, and you should wait for the next announcements from Lumix cameras.

French market goal:
we want to become number 1 for full format hybrid cameras on the French market.

APS-C L-mount camera is not coming:
our strategy is very clear: we will strengthen the Micro 4/3 mounts and the L mount in full format. A small L-mount sensor could cause confusion on the market. We have two sizes of sensors. If we have three, this could cause confusion, so we will not develop an APS-C version of the L-mount and will focus on the full screen.

Panasonic considered making the L-mount compatible with m43 lenses:
Sony’s E-mount supports both APS-C and full frame, but we don’t expect a large number of users using large, full frame lenses to turn to small Micro 4/3 sensors. A common Micro 4/3 and full format system therefore makes little sense.
We understand this request and we seriously considered the issue when we developed our full format cameras to offer a unified format for full format and Micro 4/3 sensors, but we decided not to do it because we think it would does not bring great added value for the user.

Covid 19 effects:
we are trying to minimize the damage caused by the Covid-19 [Response dated March 5, 2020. Editor’s note]. We have a production site in China, but near the eastern coast, towards Taiwan, so the damage is not as great as in other cities; 80% of the employees have already returned to the factory, but some suppliers still have difficulties. In these circumstances, we try to minimize the damage. Camera factories in China are starting to operate again right now.

It’s clear that on paper Panasonic is fully committed to develop both the FF and MFT systems. Still, I do think it will be inevitable that one day they will make APS-C L-mount cameras too..

Canon confirmed the EOS-R5 will have no crop 8K recording and animal eye af!

Press text:

Sydney, AUSTRALIA, 13th March 2020: Canon INC has today released further development specifications for its recently announced Canon EOS R5, the next-generation full-frame interchangeable lens camera in the company’s EOS R System. These additional details come exactly one month since Canon released the development announcement of the EOS R5 and shut down speculation that some of its revolutionary specifications are ‘a fantasy’.

Signalling a new phase of Canon 5-Series imaging and a revolution in the mirrorless full camera category, Canon’s EOS R5 will offer every photographer – not just professionals – access to high-quality imaging, cutting-edge 8K movie recording, new approaches to in-body image stabilisation, and revolutionary subject detection and tracking performance features.

New possibilities for movie performance
Unleashing new possibilities, Canon Inc. confirms the EOS R5’s video capabilities will exceed that of competing cameras on the market¹. With its ability to internally record 8K using the full width of the sensor at up to 30p, the latest Canon EOS R camera is set to redefine mirrorless with its market-leading features. In addition, in all 8K modes the EOS R5 will support Canon’s renowned Dual Pixel CMOS AF.

A beast for subject detection and tracking performance for animals and people
Canon Inc. also confirms the EOS R5 supports advanced animal AF – recognising dogs, cats and birds, relying not only on the eyes of the animal but also the face and body for situations when the eyes are not visible.

Jason McLean, Director – Consumer Imaging & Services, Canon Australia, said: “Our EOS 5-Series was developed fifteen years ago to make full-frame cameras accessible to consumers, not just professional shooters. Today, that purpose remains steadfast as we continue achieving the ‘impossible’ to deliver the hybrid needs of content creators who are demanding uncompromised performance to generate more still and motion visual content than ever before.”

“With its game changing 8K movie capabilities, new approaches to image stabilisation, revolutionary subject detection, and compatibility with Canon’s full suite of EF² and RF lenses, the EOS R5 represents a category revolution as opposed to product evolution in the interchangeable-lens camera market.”

The EOS R5 specifications previously confirmed by Canon include:
• The EOS R5 offers a step-change in performance with an incredible 12fps using the mechanical shutter and the electronic shutter offering 20fps
• The EOS R5 takes Canon’s cutting-edge image stabilisation technology to the next level, by including a newly Canon-developed, in-camera image stabilisation system – which works in combination with the lens stabilisation system
• With content delivery just as important as image and video capture, the EOS R5 supports automatic transfer of image files from the device to the image.canon cloud platform³
• The highly anticipated EOS R5 will feature dual card slots
• Upon launch, the Canon EOS R5 will also be supported by Canon Australia’s 5-year warranty when purchased from an authorised local dealer⁴.

To stay up to date with the latest news and information regarding the EOS R5, register here: www.canon.com.au/preference-and-settings/in-focus.

¹ As of 13th March 2020
² When used with Canon’s EF-Series lens mount
³ Automatic file transferring, available for cameras equipped with the automatic file transfer function, beginning with the currently-in-development EOS R5 (announced on 13 February 2020), requires users to connect the camera to a Wi-Fi access point that has been registered in advance
⁴ For full details on Canon Australia’s 5 year warranty, visit https://www.canon.com.au/support/warranty

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via CanonWatch

via Newsshooter