Tamron 16-30mm f/2.8 Di III VC VXD G2 Announced
Tamron has officially completed its G2 f/2.8 lens trinity for Sony E-mount with the launch of the new 16-30mm f/2.8 Di III VC VXD G2 (B&H) | Amazon | Adorama
Key features:
– Ultra-wide-angle zoom for Sony E-mount full-frame cameras
– Constant f/2.8 aperture
– VXD linear motor for fast, quiet autofocus
– Vibration Compensation (VC) image stabilization
– Moisture-resistant construction with fluorine coating
– Improved ergonomics and enhanced image quality over its predecessor
Trinity Completed:
This lens joins the 28-75mm f/2.8 G2 and 70-180mm f/2.8 G2 to complete Tamron’s lightweight and affordable G2 zoom lineup for professionals and enthusiasts.
Availability:
Expected to ship starting July 11, 2025.
No hate on the Fujifilm X Half camera, I applaud them trying something new (that’s what I’m all about actually). But if you’re going to go through the effort of making a cool “analog” digital camera, please do these things instead. :)
PetaPixel discussed the Mid Range mirrorless market status:
Sony
Sony’s mid-range strategy came under heavy criticism. The A7 IV is still being sold at $2,500 despite its age and lack of AI-based subject tracking. The newer A7C II and A7CR include updated tech but are compromised by stripped-down ergonomics. The podcast hosts agreed Sony needs a true successor—possibly an A7 V—with a stacked sensor and modern autofocus to stay competitive in this crucial segment.
Nikon
Nikon received some of the most enthusiastic praise for its new Z6 III, which delivers a stacked sensor, excellent autofocus, and solid hybrid performance at a competitive price point. The Zf also earned a nod for being a retro body that’s both stylish and functional. With recent hits like the Z8 and Z9, Nikon was described as the most consistent innovator in 2024–2025.
Canon
Canon remains strong, particularly with its EOS R6 Mark II, but the podcast noted that Canon has been more conservative lately. There’s a clear gap in their lineup between the R8 and R6 II—no real $1,800–$2,200 model exists to bridge the two. The R50 and R100 are fine entry-level models, but Canon risks falling behind if it doesn’t address the middle of the market soon.
Panasonic (L-Mount & MFT)
Panasonic got mixed feedback. On the L-mount side, the firmware updates for the S1R II, S1 II, and S1 II E were praised, but concerns were raised about thermal management and a lack of mid-range offerings. On the Micro Four Thirds side, the G9 II is solid but isn’t clearly positioned as a true mid-tier model. Panasonic seems to be abandoning the $1,500–$2,000 range entirely.
OM System
OM Digital Solutions was described as “doing a good job without doing anything new.” The OM-5 is essentially a rebranded Olympus model, but it still sells. The E-M10 Mark IV continues to serve as the entry-level option, and a rebrand to OM-10 is expected. Their strong focus on outdoor and nature photographers keeps them afloat, but innovation remains limited.
Leica
Leica was only briefly mentioned and continues to operate in a niche high-end space. No new gear was discussed, and it seems Leica’s focus is not on broader market relevance but rather on delivering prestige products for its loyal base.
Sigma
Sigma received positive notes for its prime lenses but criticism for a lack of new camera bodies. The fp L was acknowledged as unique but niche. Overall, Sigma appears to be focusing more on optics than system expansion at this point.
Conclusion
The podcast made one thing clear: the mid-range mirrorless space is in flux. Nikon is leading with strong hybrid cameras, while Sony and Panasonic seem to be losing ground. OM System and Sigma are playing it safe, and Canon is coasting on past momentum. Whether it’s firmware, ergonomics, or pricing, users want fresh, innovative gear—and not everyone is delivering.
Considering that Fujifilm and Ricoh account for half of the rankings, it is striking that Canon, Nikon, and Sony appear to be struggling. Sony in particular is represented by only one camera in the top 10!
Aiarty Video Enhancer Debuts – Next-Gen AI for Low-Light Denoise and Texture Recovery
Whether you’re shooting handheld street footage, cinematic slow-motion, or low-light vlogs with your gear, getting the most out of your footage matters. That’s where Aiarty Video Enhancer comes in —a next-gen AI desktop tool designed to restore old footage and make high-definition videos sharper, smoother, and more natural-looking — all in less time.
Aiarty addresses common video flaws like noise, blur, and lack of detail using advanced AI models —all through a clean, intuitive interface with no complicated settings. It’s built for quality, speed, and simplicity, combining the latest AI technologies with GPU acceleration for NVIDIA, Intel, and AMD systems. Everything runs locally on your computer, ensuring the fastest possible processing with zero upload delays and no privacy concerns.
Denoising Optimized for Low-Light Video
When capturing moody interiors, night cityscapes, or golden-hour portraits with deep shadows, high ISO settings are often unavoidable—and that’s when noise tends to creep in. Even with top-tier sensors like those in your Sony α7S III or FX30, high ISO footage can show grain crawling in the shadows or produce blotchy, unnatural skin tones.
Aiarty Video Enhancer is specially optimized to improve video quality in low-light and high ISO conditions. Unlike traditional noise reduction that can smear details, erase texture, or give faces a waxy, unnatural look, its superVideo vHQ model works differently. It intelligently distinguishes between real detail and unwanted grain, removing noise while preserving the subtle textures that define your scene.
Test 1: De-noise Low-night Video
Test 2. De-noise Low-Night Video
Zoom out — details remain well preserved and enhanced.
Restore Lost Detail with 4K AI Upscaling
Have old footage shot on early DSLR or mirrorless cameras? Maybe it’s handheld B-roll from a wedding, a quick travel vlog segment, or a client interview captured in HD to save card space.
With Aiarty Video Enhancer, you can upscale your footage by 200% or 400% to true 4K — and not just stretched pixels. Powered by cutting-edge AI, it analyzes frame-by-frame and reconstructs natural detail, making it look like it was shot natively in 4K. It recovers subtle intricacies often lost in compression or low-resolution formats—hair strands, delicate edges of flower petals, swaying tree branches, or the texture of clothing and stone walls. The results aren’t just bigger—they’re richer, sharper, and truly professional.
Test 1. Restore Old Footage
Test 2. Enhance Outdoor Shots with Sharp Clarity and Vibrant Colors
Eliminate Low FPS Choppiness with AI Frame Interpolation
Even with a powerful Sony camera, the capture footage is not always smooth. When filming a dynamic night-time travel scene, pushing the ISO in dim light, shooting a long-form event, or choosing a lower FPS to maintain exposure, it can result in in choppy or low frame rate clips.
Aiarty Video Enhancer comes to help. With advanced AI frame interpolation, it analyzes the motion between existing frames and intelligently generates entirely new, realistic intermediate frames. It doesn’t just duplicate frames—it predicts motion, fills gaps, and maintains natural movement without introducing ghosting or artifacts. That means, you can easily turn 24fps or 30fps clips into ultra-smooth 60fps (or even 120fps) with professional-grade fluidity without any expensive high-speed camera gear.
Crystal-Clear Sound Even in the Chaos
Street noise, wind, or distant chatter — they sneak into your footage more often than you’d like. Whether you’re filming a wedding, a vlog, or an event with your Sony camera, background noise can ruin an otherwise perfect take.
Aiarty Video Enhancer isn’t just about visuals — it also removes background noise with its AI-powered audio denoise. It removes hums, hisses, and other background sounds without flattening the life out of your audio. The result? Clean, natural-sounding speech and a more immersive listening experience.
Boost Your Workflow with Optimized AI Models
Powered by SOTA-level AI technology, Aiarty’s optimized AI models and Turbo Mode are designed to keep up with your workflow—delivering up to 3× faster processing compared to other AI tools. Real-world testing:
A 25-minute 2K@30FPS video was upscaled to 4K in just 25 minutes on a system with RTX 5090, Intel Core i7, and 8GB RAM—while most desktop tools take over an hour for the same task.
Additionally, Aarty’s models are also finely tuned for GPU acceleration and fully optimized for NVIDIA, AMD, and Apple Silicon. With up to 95% GPU utilization, you’ll get the most out of your hardware for faster, smoother video enhancement. Powerful AI Models for any Videos
Aiarty Video Enhancer includes 3 AI models, designed to enhance different videos for the best results. moDetail-HQ
It offers powerful deblurring and denoising, recovering fine textures like hair, petals, and outdoor elements. Best for daylight scenes and high-detail restoration. Smooth-HQ
It offers balanced enhancement—removing flaws while preserving authentic color and texture continuity. Ideal for indoor shots, portraits, and general footage. SuperVideo Specialized for extreme low-light, this model removes heavy noise while preserving critical details in dark scenes like nightscapes or dim interiors.
Aiarty Video Enhancer is a best-in-class AI video enhancement tool that uses advanced AI models to deliver professional-quality results quickly and easily. Ideal for creators, it sharpens, denoises, and upscales videos for stunning clarity and detail.
