A highly trusted source confirmed to me that Canon will announce the new C50 Full-Frame Cine Camera on September 9. UPDATE: There was a misunderstanding in the communication with me and the source and now I got the correct specs: 32Mp Full Frame, Open Gate, and some more exciting new features tailored for filmmakers. The source is already testing it — and says it’s outperforming the Sony FX3 by a mile! 🔥

Stay tuned for more info coming soon ;)

The Nikon ZF Italian edition :)

Bloomberg reports:

Nikon Corp.’s shares surged 21% after Bloomberg reported that EssilorLuxottica SA, the maker of Ray-Ban sunglasses, is exploring a potential deal to increase its stake in the Japanese optical equipment manufacturer.

The Franco-Italian company is considering a move to boost its Nikon stake to around 20%, people familiar with the matter said. They asked not to be identified because the information is private. It currently has a nearly 9% holding in Nikon, according to data compiled by Bloomberg.

Luxottica Group S.p.A. is an Italian eyewear multinational corporation headquartered in Milan. This could open the door for Italian design influence on future Nikon products :)

But of course, Luxottica isn’t just interested in cameras — they’re playing a long game in optics, wearables, and medical tech. Nikon offers world-class precision engineering, and a deeper stake gives them access, influence, and synergy.

The Ricoh GR IV is now available for preorder at B&H Photo, Adorama, Amazon, FotoErhardt, Calumet, Fotokoch, WexUK.

The Nikkei Industry Map 2026 has revealed the 2024 camera market share by units for each manufacturer.

1. Canon: 3.53 million units (43.2%)
2. Sony: 2.33 million units (28.5%)
3. Nikon: 960,000 units (11.7%)
4. Fujifilm: 740,000 units (9.0%)
5. Panasonic: 280,000 units (3.4%)
6. OM Digital: 160,000 units (1.9%)
7. Ricoh Imaging: 70,000 units (0.8%)

In 2023 the numbers were as following:

1. Canon: 3.34 million units (46.5%)
2. Sony: 2 million units (27.9%)
3. Nikon: 810,000 units (11.3%)
4. Fujifilm: 430,000 units (6.0%)
5. Panasonic: 260,000 units (3.6%)
6. OM Digital: 180,000 units (2.5%)
7. Ricoh Imaging: 60,000 units (0.8%)

Basically all manufacturers except OM Digital managed to increase the numbers of cameras sold. In general global shipments of digital cameras in 2024 were up for the first time in seven years

One more data:

CMOS image sensor global market share by value 2024

1. Sony: 51.6%
2. Samsung: 15.4%
3. OmniVision: 11.9%
4. Others: 11.9%
5. Onsemi … 5.3%
6. Smart Sense: 3.9%

via DClife

Astrhori announced this unique 6mm f/2.8 Full Frame fisheye E/L/Z/RF-mount lens you can get for $299 at Astrhori and Amazon.

DJI just announced the new Mic 3 and you have it in Stock already at BHphoto, Amazon, Adorama, Fotoerhardt, Fotokoch, Calumet, WexUK.

Here are the new videos explaining the new features:

The new Laowa 200mm f/2.0 FF lens release is set for October 1st! Matt Granger just published a teaser about his upcoming review. Below you can see more images of the lens:

Laowa 200mm f/2.0 FE lens specs:

• Full Frame Autofocus lens
• Fn button, AF/MF switch, focus limiter
• drop in filters
• weight is 1,6kg a
• Coming for E/Z/EF mount.
• Coming soon, price unkown

P.S.: The cat looks seriously dangerous!