Tactical game: Sony postpones product launch to avoid Canon product launch overlap

3 weeks ago Sony announced it would have a Cine focused product launch event on April 20. A week after Canon said they would also have such an even on April 20. That was quite an odd move from Canon. But today Sony quietly decided to postpone the event to April 30.

Anyway, most of us couldn’t care less. On both event we will likely get new Cine lenses and Camcorder stuff only. Do not expect to get an A7sIII or a new EOS-R camera :(

DJI is ready to announce the new Mavic Air 2 drone

DJI officially registered the new Mavic Air 2 drone on the FCC’s database. DronDJ writes:

The Mavic Air 2 will slot in between the Mavic Mini and the well known Mavic 2 series, making it a great combination of small size and power, hopefully including some of the features present on the Mavic 2 series such as 360-degree obstacle avoidance, OcuSync 2.0, and the downward-facing LED light.

The new drone will also include the new ADS-B sensor which would allow the drone to pick up and let other aircraft in the area know its there. Where a message will then be shown in the app letting you know an aircraft is nearby. The Mavic Air 2 is likely to be over the 250-gram limit as DJI already has it covered with the Mavic Mini, so be prepared to register the drone.

Wanna bet Canon will launch the APS-C EOS-R7 in 2021 and slowly kill the EOS-M system?

There are some wild rumors about a possible EOS-R7 APS-C camera coming in 2021. Without having any knowledge yet if this is really going to happen I have near zero doubts that this will eventually happen. The reason is quite simple. In this shrinking market it makes absolute ZERO sense for Canon to continue the EOS-M system.

I am pretty sure we will get an APS-C camera within 2 years and that current EOS-M users might be offered a big trade-in program to switch over.

Sony and Canon both have an announcement on April 20

Now that’s unusual to see. A couple of weeks ago Sony announced that it will have a product launch on April 20. Weird enough today Canon announced it will have a product launch event on April 20 too.

Now before you get too excited know that this is stuff that was supposed to be unveiled at the NAB show: Which means expect new camcorder and Cine lenses. I hope Sony will at leats tease us something about the future A7sIII…but my hopes may be misplaced :(

Ted Forbes: New Canon Mirrorless HIGH MEGAPIXEL camera in the works?

Ted Forbes writes:

There are reports that a new high megapixel Canon speculated to be either an 80 megapixel or 150 megapixel (very unlikely) is currently being tested. I think there’s a strong possibility we will see something like this. Between the R5 and R6 cameras that are coming, it makes sense that Canon would offer a camera for high resolution shooting.