Two unusual Sony camera stories: A7s sent up to 91,000 feet. 16-50mm teardown.

A group of friends launched a stratospheric balloon with five cameras from the Presidio in San Francisco, capturing sweeping views of the Bay Area. The balloon traveled south along the Pacific coast, bursts at an altitude of 91,470 ft, and lands near Salinas, over 100 miles away. The camera they used to shot these images were a Sony A7s.

And if something doesn’t work don’t get angry and make a viral video out of it: Dave Jones (EEVblog) “opened” his faulty 16-50mm OSS E-mount lens and shows us what’s inside:

Listen to Sony’s answer to Nikon’s anti-mirrorless arguments :)

You surely remember how Nikon “arguments” against the mirrorless camera performance during their D5 presentation (video here on SAF, watch from min 8). Well you have to listen to Sony’s answer during yesterdays product presentation in NYC. Watch from minute 9.30:

Preorders (start on Feb 10):
A6300 body at BHphoto, Amazon, Adorama and at Parkcameras.
A6300 with kit lens at BHphoto, Amazon, Adorama and at Parkcameras.
24-70mm f/2.8 GM FE at BHphoto, Adorama and at Parkcameras.
70-200mm f/2.8 GM FE at BHphoto and at Parkcameras.
85mm f/1.4 GM FE at BHphoto, Adorama and at Parkcameras.
Sony FE 1.4x Teleconverter at BHphoto.
Sony FE 2.0x Teleconverter BHphoto.

And at last we got it! Sony announces the A6300 and three new super FE lenses!

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Sony guys! You got your new toys and prepare to spend quite some money for those! On February 10 you can start to preorder the following new Sony stuff:
A6300 at BHphoto.
24-70mm f/2.8 GM FE at BHphoto.
70-200mm f/2.8 GM FE at BHphoto.
85mm f/1.4 GM FE at BHphoto.
FE 1.4x Teleconverter at BHphoto.
FE 2.0x Teleconverter BHphoto.

Sony responded to the huge request of new f/2.8 zoom and a fast portrait prime. But as usual this doesn’t come cheap. In the meantime check out the full press text here:

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2015 Japanese company camera worldwide shipment analysis: Mirrorless sales steady compared to 2014

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The Japanese group CIPA published the full 2015 camera shipment report. The data are based on the world-wide shipment units collected from all Japanese manufacturers. So here are the findings:

Overall camera unit shipment (Graph above):
It shows the overall camera shipments measured in units. This includes fixed lens and system cameras (both DSLR and Mirroless). There were 35% less cameras shipped compared to 2014.

Overall system camera (DSLR+Mirrorless) unit shipment (Graph below):
Compared to 2014 companies shipped -12% cameras.

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So as you see it’s the fixed lens camera marked suffering the bigger loss. Moreover the 12% decrease is also caused by the new companies strategic which focuses on premium cameras with higher profit margin.

The interesting note is that Mirrorless system cameras sold as good as in 2014. It’s basically the only camera segment not having lost terrain in 2015!

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