So, after Batis, Loxia, A-mount lenses, E-mount lenses, FF and APS-C Sony camera owners will get another chance to get even more confused! Just joking ;)
Sony trademarked a new logo for a new Sony FE “G-Master” lens series. G-mast er will define the High End E-mount lenses probably for hybrid shooters (powerzoom). The first lens that Sony will announce is the new 24-70mm f/2.8 FE lens.
via SonyAlphaRumors …forgot to add the link previously ;)