The digital camera market is shrinking but Fuji has a nice spot nobody can compete with: Their Instax business is a real massive money machine and feels no crisis of any sort. And today Fuji announced the new Instax Mini LiPlay to keep cash$$$ing in…
Preorder in at BHphoto using my link so that I can cash$$$in too :)
via Fujirumors
Sony’s goal is to finally take a chunk of the sports photographers market. To do so they need to have the right lenses at the Olympics. That’s why today we got the new 600mm f/4.0 GM lens. But because 99% of their customers can’t afford to sell their last kidney Sony also releases a much cheaper 200-600mm zoom :)
USA Preorders (will open on June 13 at 11am New York Time):
Sony 200-600mm FE at BHphoto, FocusCamera and Adorama.
Sony 600mm FE GM at BHphoto, FocusCamera and Adorama.
EU Preorders:
Sony 200-600mm FE at Calumet DE, WexUK.
Sony 600mm FE GM at Calumet DE, WexUK.
Official press text:
200-600mm press text on SAR. 600mm press text on SAR.
The long time rumored 200-600mm and 600mm FE lens will be announced today at 4pm London time. But the bigger news is that Sony also registered a new camera model in Asia. The only spec unveiled in that registration is that the camera is capable of 5.8GHz Wifi transmission. It means it can quickly transfer images. This sounds very useful for a camera like the rumored A9II. All those Olympic Sports photographers using the A9II would need such speed to quickly download the images.
BCNranking displayed the market shares changes between April 2018 to March 2019.
Canon did hold 37.3% of the overall camera market shares (fixed lens plus system cameras)
Nikon did hold 26,7% of the overall camera market shares
Sony did hold 13,1% of the overall camera market shares
Olympus did hold 6% of the overall camera market shares
Ricoh did hold 5.8% of the overall camera market shares
Compared to the previous year:
Canon sold -1,3% cameras (units of sales)
Nikon sold -15% cameras
Sony sold -6,6% cameras
Olympus sold -13,8% cameras
Fuji sold +19,4% cameras
But the story changes if you consider the overall value of the camera sales. Sonny mostly sells high-end cameras and that’s where you see their big leap forward:
Canon camera sales value dropped -11,4%
Nikon camera sales value dropped -28,5%
Sony camera sales value increased +14,5%
Olympus camera sales value dropped -21,3%
Fuji camera sales value increased +0,6%
The last data is what matters most. You see Sony and Fuji making more money while Canon and particularly Nikon and Olympus doing very bad on the Japanese market.
via Digicameinfo
Tomorrow or after tomorrow Sony should announce two new FE lenses:
I haven’t heard anything else about other companies announcing new mirrorless gear soon. All I got is some whisper about a possible Hasselblad X1DII announcement…but I have no confirmation yet this is indeed going to happen within June.
Dpreview:
Panasonic’s proprietary DFD (Depth from Defocus) autofocus system has both its critics and its fans, but Chris and Jordan think the system might have gotten a bad rap. In this episode they compare DFD to Canon’s Dual-Pixel autofocus system. Might the results surprise you?
On Monday at around 4pm London time Sony will announce two new lenses:
– The $14,000 600mm f/4.0 GM
– The $2,000 200-600mm f/5.6-6.3 G
There will be no new camera. The A9 successor is likely to be announced in 2-3 months from now!
