Olympus has announced the new E-MIII

Olympus today announced the new E-m1III which is basically a more affordable and compact version of the E-M1X. At this point I wonder why anyone should buy an E-M1X at all…

Preorders:
E-M1III at Amazon, Adorama, BHphoto, GetOlympus. Olympus DE. Olympus UK, Olympus FR, Olympus ES, Olympus IT, Olympus NL.
Olympus 12-45mm at Amazon, Adorama, BHphoto, GetOlympus.
Olympus E-PL10 at BHphoto.