Our Japanese friends from Digicameinfo managed to get this first image of the soon to be unveiled Olympus E-Pl7. And as it sounds this is the only new PEN Olympus will launch this year. And maybe the E-Pl line will be the only one staying alive with Olympus kicking out the “regular” E-P line and the mini E-PM series.

The E-Pl7 has the exact same sensor and features as the new E-M10 OMD camera but misses the EVF and will be a tiny bit cheaper than the latter.

Announcement is expected to be on August 30!

One of the major news at Photokina will not be a new camera or some kind of exciting new lens. It will be…firmware upgrades!

Trusted sources reported the Olympus E-M1 will get a massive firmware update which will also enable full 4K video recording! And they also said the Panasonic GH4 will get a many new features and improvements.

Both firmware will be released within the next couple of weeks!

A recently published Canon teaser for a new FF DSLR. Still no decent mirrorless to come :(

Many sites reported about a possible Canon medium format camera. But unlike those I got notice that there is no such medium format camera coming from Canon.

I know for certain that Fuji-Nikon and Sony are considering to make such a camera but we will see such cameras in stores as early as 2015 only.

But Canon no, they are focusing on FF for the next couple of years. But I don’t know if they will make a FF mirrorless any time soon…

Well, sometimes companies help us out doing our rumor work by un(?)intentionally leak out information in unexpected places:

Olympus latest financial report discloses the release time of the next three pro zoom (see picture on top).

Sony is showing the A5100 picture on an official Honk Kong press site. The camera will be announced n August 19 and feature the same A6000 sensor.

The heavy Sony stuff (Full Frame RX and maybe E-mount) will be announced right before Photokina!

We already know the new E-Pl7 PEN camera is coming soon. Today Olympus Japan invited Japanese journalists for a new PEN product launch event on August 30. New MFT PRO lenses like the 7-14mm, 300mm and 9mm lenses are supposed to be shown at the event too!

Digicameinfo spotted an image that shows the new Pentax Q-S1 in all his beauty…or ugliness depending on your taste :)

The camera will use the “usual” 1/1.7 inch sensor and be available in 36 different color combinations!

These are the first images of the new Pentax Q2 leaked by Digicameinfo. There are no specs yet but I am sure the camera will be announced within the next few days already!