Zeiss announce the Loxia lenses. BHphoto takes first preorders already!

Zeiss finally announced the new Loxia lens series made for the Full Frame E-mount Sony a7 cameras. You can read the full press text at SonyAlphaRumors.com.

The worldwide only preorders are now running at BHphoto:
Zeiss Loxia 35mm f/2 Biogon T* Lens for Sony E Mount (Click here).
Zeiss Loxia 50mm f/2 Planar T* Lens for Sony E Mount (Click here).
Zeiss Lens Hood for Loxia 35mm f/2 Lens (Click here).
Zeiss Lens Hood for Loxia 50mm f/2 Lens (Click here).
Zeiss Rear Lens Cap for Loxia Series Lenses (Click here).
Zeiss De-Click Key for Loxia Lenses (Click here).